Sanoma is one of the biggest cross media publisher. Magazines like Cosmopolitan, Grazia, Libelle, Lisa, Harper's Bazaar are known to people all over the world.

Every year Sanoma organizes the Media Parade (www.mediaparade.nl), a 5 day event with workshops and presentations for employers, clients and students about media (off and online).

Maxcode developed an Online Registration Tool (used 2 years in a row: 2009, 2010) for the participants at the Media Parade.  The tool also provided reports (total number of participants, participants at each workshop), as well as reminders sent to participants before the workshops. Badges for participants could also be directly generated from the tool.